In our latest updates, we focus on strategies to stand out on LinkedIn, share a case study on community growth, and provide valuable tips on optimizing your LinkedIn Sales Navigator experience.
Here’s what’s new:
1. Livestream Recording & LinkedIn Trends for 2025 Guide
Olga Bondareva, founder of ModumUp, recently hosted the livestream LinkedIn Trends for 2025, focusing on strategies to stand out in an environment increasingly flooded with spam and AI-generated content. Olga covered effective methods, including account-based marketing, using video content, and integrating AI healthily into your approach.
Olga also shared the comprehensive LinkedIn Trends 2025 Guide, packed with practical insights for inbound and outbound Social Selling.
In the Guide, Olga breaks down strategies like content formats, personal branding, thought leadership, icebreakers for outbound engagement, and ABM best practices. This guide offers actionable steps to help you measure success and improve response rates.
Watch the full livestream recording here: https://www.youtube.com/live/mYGDP5PA2Jw
Access the full LinkedIn Trends 2025 Guide here: https://www.linkedin.com/posts/olgabond_linkedin-trends-2025-by-modumup-team-activity-7292168708045651968-oLvu
2. Case Study: How the Global CIO Community Doubled Its Size Using LinkedIn
In an 8-month project, ModumUp helped the Global CIO community expand its audience and increase engagement through LinkedIn. We supported the community in attracting 50% of all new members and assisted with two industry-leading competitions, including the "Project of the Year" competition.
Key results from this project include:
Read the full case study here: https://modumup.com/case-studies/global_cio
3. Tips for Using LinkedIn Sales Navigator Effectively
At ModumUp, we rely on LinkedIn Sales Navigator for all our projects because of its advanced filtering options, which go well beyond LinkedIn’s standard search. Here are our top strategies for getting the most out of Sales Navigator:
Sales Navigator allows for precision, and the more detailed your filters and lists, the better the quality of your LinkedIn database. A well-managed database leads to higher response rates and better lead conversion.
Read more about LinkedIn Sales Navigator tips in Olga's recent post: https://www.linkedin.com/posts/olgabond_linkedin-sales-navigator-guide-to-finding-activity-7282384238585229312-7zTL
Share these resources with your colleagues and network—whether you're refining your Social Selling strategies, building a community, or optimizing your LinkedIn database, these insights are designed to help you achieve measurable success.
Here’s what’s new:
1. Livestream Recording & LinkedIn Trends for 2025 Guide
Olga Bondareva, founder of ModumUp, recently hosted the livestream LinkedIn Trends for 2025, focusing on strategies to stand out in an environment increasingly flooded with spam and AI-generated content. Olga covered effective methods, including account-based marketing, using video content, and integrating AI healthily into your approach.
Olga also shared the comprehensive LinkedIn Trends 2025 Guide, packed with practical insights for inbound and outbound Social Selling.
In the Guide, Olga breaks down strategies like content formats, personal branding, thought leadership, icebreakers for outbound engagement, and ABM best practices. This guide offers actionable steps to help you measure success and improve response rates.
Watch the full livestream recording here: https://www.youtube.com/live/mYGDP5PA2Jw
Access the full LinkedIn Trends 2025 Guide here: https://www.linkedin.com/posts/olgabond_linkedin-trends-2025-by-modumup-team-activity-7292168708045651968-oLvu
2. Case Study: How the Global CIO Community Doubled Its Size Using LinkedIn
In an 8-month project, ModumUp helped the Global CIO community expand its audience and increase engagement through LinkedIn. We supported the community in attracting 50% of all new members and assisted with two industry-leading competitions, including the "Project of the Year" competition.
Key results from this project include:
- 2,979 targeted connections with IT directors (with connection rates reaching up to 79%)
- Doubling the community size, contributing to 50% of all new registrations
- Supporting an international competition, attracting nearly half of its participants
- Bringing 20 key members to an offline event in Central Asia
- Automating the connection process, ensuring continued audience growth
Read the full case study here: https://modumup.com/case-studies/global_cio
3. Tips for Using LinkedIn Sales Navigator Effectively
At ModumUp, we rely on LinkedIn Sales Navigator for all our projects because of its advanced filtering options, which go well beyond LinkedIn’s standard search. Here are our top strategies for getting the most out of Sales Navigator:
- Start with companies, not individuals – Use the "Accounts" tab to filter by industry, size, and location to narrow down your search.
- Maximize the filters – Look for signs of opportunity, such as companies that are hiring or undergoing leadership changes.
- Find the right people – Once you've identified the right companies, use filters for job titles (or functions) and location to pinpoint the best leads.
- Use Boolean search – Refine your search results with operators like AND, OR, and NOT.
- Keep your lists organized – Maintain clean, separate lists to avoid "noise," and review your data carefully before uploading it into automation tools.
- Explore extra features – Leverage shared groups or common backgrounds to strengthen your connections.
Sales Navigator allows for precision, and the more detailed your filters and lists, the better the quality of your LinkedIn database. A well-managed database leads to higher response rates and better lead conversion.
Read more about LinkedIn Sales Navigator tips in Olga's recent post: https://www.linkedin.com/posts/olgabond_linkedin-sales-navigator-guide-to-finding-activity-7282384238585229312-7zTL
Share these resources with your colleagues and network—whether you're refining your Social Selling strategies, building a community, or optimizing your LinkedIn database, these insights are designed to help you achieve measurable success.